Every second year, the German
Agricultural Society, DLG, hosts Agritechnica, the largest farm
machinery exhibition on the planet. It’s held in Hanover Germany. By
any standard, the show is enormous. 2,700 exhibitors from 48
countries are showing their newest and best. But unlike nearly all
other venues, many manufacturers are also giving you a glimpse of
what they intend to offer in future.
As a result, Agritechnica is unique in
its size and scope. And in order to make the event interesting and
offer more than an ample helping of eye candy, exhibitors go to
unusual lengths to be creative. AGCO’s Valtra stand is a prime
example. The company is using the show to introduce its new N Series
tractors, which offer a pretty wide variety of options. So you can
order one with the unique specifications you need on your farm,
really put your mark on it—so to speak.
Passers-by are invited to step up
and put thier fingerprint on this new N Series Valtra tractor.
To help convey that message, show goers
here can put their mark—their name and fingerprint to be exact—on
the display tractor. After the doors close on this event, the tractor
will get a clear-coat paint job to protect all the prints and then be
auctioned off. The proceeds will go toward funding an agricultural
development project in Africa.
This week I’ll be posting daily updates
to this blog to give you a taste of what you’re missing, if you
didn’t make it across the Atlantic. So stay tuned for more.
Oh, and in case you’re wondering. Yes,
my fingerprint and the Grainews name will be encased forever on that
Valtra N Series along with hundres of others.
My thumb print, like hundreds of
others, will stay on this tractor. All the surfaces will eventually
be protected by a clear top coat, making this a truly one-off
Auf wiedersehen from Germany,
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